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SEO Tips for your Blog

Written by Jai on April 1, 2008 – 6:23 am - 1,323 views

Deadly SEO

Today, I am going to talk about that part of  the SEO (Search Engine Optimization) process, which an ordinary blogger does not know of, or tends to forget while building his blog. Normally, if you are using WordPress as your blogging platform, a bit of SEO is already done for you, thanks to the WordPress development team. But here are some very important key points that you should remember while running your blog. Let us start from the basics and move on to some advanced techniques.

Title Tag

You should never ignore the importance of your <title> tag. The keywords for your blog/website should be included in the title tag and the length of the title tag should fall between 60-90 characters. The search engine spiders always look through your titles while looking for relevant content. In WordPress, the title tag is usually formed by the name of your blog which can be found in Options menu of the wp-admin section.

URL Keywords 

Make sure that your keywords are also prominent in your blog links. WordPress saves you from the hard work by providing custom permalink feature, which allows you to choose the suitable link structure as per your requirements.

Keywords in Heading Tags 

This is another place where your keywords play a major role. When using WordPress, these tags are commonly used in the post titles (<h2> tags). Remember that your post content should also have those particular keywords that you used in these titles.

Keywords in Image Tags

When using images in your documents or posts, always specify the alt text for the same. Search Engine spiders cannot see the images but they can index their textual descriptions specified in the <alt> tags. This process is also used for validation purposes.

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How Important is Link Analysis?

Written by Jai on March 6, 2008 – 3:50 pm - 1,797 views

Analytics

Let’s say that you have built a great website and you have a good amount of traffic coming on your website generating ample business for you. Now, it’s time to do an analysis of your website traffic and the incoming links. In today’s world, it is very important to be aware of linking related data of your site and for this you can use third-party analytics tools such as Google Webmaster Tools, Yahoo! Site Explorer and Microsoft’s Webmaster Portal etc. You can get most fascinating and useful information through these tools which are absolutely free of charge.

You can also go for fee-based software programs, where you can get some more information about your links. There are advanced and powerful web based tools useful for knowing about the number of visitors of your website, they can also tell you the age of a link to the IP block of the site on which the link exists. You can download scripts and extensions to intense your search results. If you are only concerned with the broken links of your site, then you can use Xenu’s Link Sleuth which is freely available.

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5 Simple SEO Tweaks for Your Blog

Written by Jai on February 9, 2008 – 6:08 am - 2,498 views

SEO

Bloggers who are interested in building high traffic to their blog and maintaining a successful blog should pay particular attention to Search Engine Optimization techniques which can help them improve the search engine rankings of their blogs. All search engines employ some type of algorithm that brings up the resulting links when a user searches for something. No, all search engines don’t use the same algorithm. But that’s not what this discussion is all about. I’m sure all of you are interested in getting your website/blog listed in the topmost search results. Am I not ? Well, listed below are 5 simple tweaks that can greatly influence your ranking in the search results.

1. Keyword Optimization -:

The use of relevant keywords in blog posts is one of the most common and also one of the simplest ways to optimize search engine ranking. It will increase your ranking if you use commonly searched words like for example: If you have a gardening site, you might want to use the word “Home gardening” or maybe even “House-keeping” more in your posts. As a result, when people actually type those phrases in the search box, your website is shown earlier because of the use of it in your web page is higher than the rest.

TIP : Don’t ever overdo it.

2. Get Link Love -:

Many search engines (almost all) rank your site on basis of the number of back links that lead to your site. Now basically you could do link-exchange. But search engines will rank you even higher if you get one-way links. It’s simple: The more back links one has, the more earlier is his page displayed in the search results.

TIP: Try and get as many as One-way links . It’s always more effective than link exchange.

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An e-book on Google Analytics

Written by Jai on December 5, 2007 – 2:45 am - 2,381 views

Google Analytics E-bookAfter the release of my e-book on Wordpress SEO, it will be a long time before I release another e-book. So, to provide you all with some more fresh content, I am writing about an e-book written by one of my friends, Althaf Ahmed. He runs the website called Blogrepreneur.com and has recently released his e-book on Google Analytics. The e-book is called “ABC of Google Analytics”. This e-book comes as a relief for all those webmasters who have been banking on Google’s Help for understanding and implementing Google Analytics. Althaf has de-mystified the Google Analytics concept in his quality e-book.The e-book is 35 pages long and is well written. It begins with a basic “How to Sign up” and moves on to the setup and the deeper concepts in Google Analytics. He has taken good care to explain the different features. One element missing in the book is the use of screenshots. There are a few, but they are inadequate. Althaf, I am sure you can do something about this.

Althaf hails from the same country I reside in, India. He lives in the city of Bangalore and holds a Business and marketing background. Read more »

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Wordpress SEO for Beginners - The Blog Oh! Blog Way

Written by Jai on November 29, 2007 – 8:47 pm - 15,423 views

Wordpress SEO for Beginners

I present to you the very first Wordpress SEO guide for beginners - The Blog Oh! Blog way. It can be considered as a crash course for all the people who are struggling to get better search engine results with their Wordpress blogs. In this e-book, I will guide you how to rapidly configure your Wordpress blog with maximum SEO benefits. Even Wordpress veterans can benefit from the tips as they might be missing out on a few points. I am distributing this e-book free of charge just to say thanks to the lovely Wordpress community and of course as someone once said, Wordpress is a magic CMS!!

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