WordPress Themes Blog Oh! Blog

Share on Facebook0Tweet about this on TwitterShare on Google+0Pin on Pinterest0Share on LinkedIn0

Adsense Scrolling AdsAfter beta testing their scrolling ads for months (we have been seeing them all over the Internet since last december), Google Adsense has eventually launched them for the publishers today. It lets you scroll vertically or horizontally according to what suits your websites. These ads are not browser dependent at all and will work in any browser. The “Show More” option at the end of the Adsense ads was not very convenient when you had to wait for the full page of ads to open, and finally try to find something relevant to our needs.

But there must have been some good reason as to why Google has launched these scrolling ads. A wild guess would be the page ads not generating the expected number of views or maybe Google desperately wants to show you more ads through this creative scroller. And I am not even kidding when I say the word “creative” for these ads as these have a nice fade in/fade out effect while you scroll through them.

If the statistics show a constant increase in the viewership of ads (the publishers get paid for each click that a reader clicks!), then we can say that in some way or the other it is beneficial for all (publishers, advertisers and of course Google). No complains even if we are at the receiving end because there is not much we can do now, can we? Well in a way, these scrollable ad strips do save your time and effort. At least the testing period has (must have) proven this.

According to many ‘Internet experts’ it would affect only a tiny percentage of readers to check out more ads. But this tiny percentage is big when we are talking about the World Wide Web. The best would be, go test it yourself, and see if it fades out your expectations today (or not?).

Share on Facebook0Tweet about this on TwitterShare on Google+0Pin on Pinterest0Share on LinkedIn0
  1. Tina Wang left a comment on March 29, 2016 at 2:29 am |

    HGIT is the professional manufacturer for two axis foam sealing machine, this machine can be used in Filter, cabinet, lighting, battery, etc.
    German Beckhoff dispensing operation system. Operation interface is indicated in both Chinese and English; if there is any need, other languages can be added. The system boasts functions such as false operation reminding, idiot-proof protection, overpressure alarming, temperature alarming and low material level reminding.
    When operating the human-machine interface, the operator only needs to enter commands in the interface such as “Confirm” and “Start” for loading and unloading of workpieces, and then the equipment can automatically complete the required function operations.
    The control system is CNC2013 control system independently researched and developed by the Company. It can control multiple axes simultaneously and control dispensing speed and glue flow, with multi-formula storage function, pressure alarming function, etc. which makes it safer and user-friendly.
    The dispensing valve and mixer match with each other well, easy to operate and convenient for maintenance.
    Two components metering pump can choose Domestic pump or Germany pump according to customer demand
    http://www.hgcx.cn/en/index.php?p=product_show&id=223&c_id=34&o_id=&lanmu=12

  2. Telecharger left a comment on April 17, 2013 at 10:08 pm |

    Thanks it good info form me,

  3. Manoj Kumar left a comment on March 30, 2009 at 11:34 pm |

    Thanks it good info form me, I used wordpress themes.

  4. Jai left a comment on April 3, 2008 at 5:18 pm |

    @Jens : I think Google is going to play on the psychology of the people a bit. Not many will understand this. When people see an arrow or something to interact with, most of them are likely to fidget with it and that will lead to more clicks. Go figure.

  5. Jens P. Berget left a comment on April 3, 2008 at 4:54 pm |

    I have actually not seen the scrolling Adsense ads before. That’s weird.

    Anyway, I just don’t understand why some people would be scrolling and wanting to view more ads?

    I guess Google have nothing to lose by testing this, but I am not sure if I believe that it will make people view more ads.

  6. Booto left a comment on April 3, 2008 at 10:24 am |

    I see it in my blog.but I think it very funny.

  7. syamsulariff.com left a comment on April 3, 2008 at 9:19 am |

    so the possibilities of the ads being viewed will increase right? more clicks mean more money 😀

Leave a Comment

Your email address will not be published. Required fields are marked *

What Others Say

BannerJai was awesome to work with. A port of an ASPX/HTML site to Wordpress went seamlessly, and his recreation of our look and feel were fantastic - Kevin Webster

BannerJai is a talented, creative and an enthusiastic web developer who has worked consistently to deliver high quality websites for my businesses - James Eccles

  •   Let’s Talk

    "Thank you for visiting my website! In order to start a project with me, please send me information on your project so I can figure out how best to help you."

    "After your initial contact, I’ll schedule a quick one-on-one session via Skype to review the project and get to know you."
     Request a Quote
  Have Questions?   Hire Me

Send Me Your Questions

Tell Me About Your Project